Career Acceleration Plan (CAP)
Career Pivot Academy
Creating a Stellar LinkedIn Profile
Today, a LinkedIn profile is a key factor in career advancement. It is where recruiters are looking for candidates, talent personnel are searching for board members, and organizations are looking for speakers or article contributors. Whether you are passively looking, actively engaged in a job search, or simply open to additional opportuities, make sure you have an enticing LinkedIn profile that effectively tells your executive story.
Expected Outcomes
By the end of this CAP, you will be able to create a compelling LinkedIn profile that...
Attracts recruiters within first 7 seconds
Highlights your subject matter expertise and professional brand
Positions you correctly for executive positions (C-Suite, board roles)
This CAP is for you if...
You are actively searching for a new leadership role
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You are planning for a transition in the future
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You want to be prepared for new opportunities that may come your way
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You want to build or expand your network
Growth & Learning
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We’ve done the research so you don’t have to.
Explore these valuable resources from the best experts in the field.
2 minutes
Five Reasons Your CEO Needs to be on LinkedIn
​Article: C-Suite executives and senior leaders can benefit from a strong LinkedIn profile. This article outlines five benefits of having a LinkedIn presence as a CEO or senior executive. Learn how to level up your profile once you have the basics down.
2 minutes
How to Write a Professional LinkedIn Headline (+15 Inspiring Examples)
Article: It can be challenging to reduce your skills, ambitions, and experiences into the few words in any context - and LinkedIn headlines are no exemptions. This article reviews what makes an exceptional LinkedIn headline, goes over how to change yours, and provides strong examples.
2 minutes
20 Steps to a Better LinkedIn Profile
Article: 20 profile features to check and update to develop a recruiter-friendly profile. LinkedIn Recruiter, a hiring platform for talent professionals that helps find and connect with talent searches for specific items on LinkedIn. Use this list to ensure you are maximizing your profile.
1 minutes
14 LinkedIn Profile Summaries That we Love (And How to Boost Your Own)
Article: Your LinkedIn summary or 'About' section is the one place you define yourself in your own words, free of start dates and titles. Whether you use it to put career choices in context, highlight your biggest achievements, or show off your personality, the summary is your chance to put your best self out there.
Put Into Practice
It’s time to put what you learned into real-world practice. Here are a few steps you can take.
Assess the LinkedIn Profile of Other Executives
Assess the LinkedIn profile of 3-5 other executives in your industry through the lens of a talent professional. Take note - What elements stand out to you as something you would like to replicate? What would you prefer to do differently?
Draft a LinkedIn Headline that Represents Your Brand
How would you describe your professional self in one line? Review LinkedIn headline examples in How to Write a Professional LinkedIn Headline (+15 Examples) and draft a few samples of your own. Connect with your Executive Career Strategist for feedback.
Update Your Profile Using Evolve Career's LinkedIn Checklist
Use Evolve Career's LinkedIn Checklist to review your page. This checklist ensures you have a complete profile meeting all of the industry best practices to maximize views and opportunities.
Schedule a call with your Executive Coach
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Refine your personal strategy
Get feedback on the work you put into practice
Learn other related techniques and strategies